Direct mail can be rewarding — when done correctly. Unlike TV, radio, and newspaper advertising, you can target a specific audience without guessing and hoping for results...

Market to your customer list: It costs 5-7 times more to acquire a new customer than it does to sell more to an existing customer. Your list of existing customers is a veritable gold mine...

Despite the prevalence of electronic media, most dealerships and financial institutions still rely heavily on good old-fashioned direct mail as a key component of their marketing arsenal...

First is the data; as a reseller for the 3 major credit agencies, ours is the most updated, therefore accurate data on the market...

We know that all dealerships are not created equal when helping consumers with subprime credit, and most dealers don't have the lenders, inventory, or knowledge to help these people.

The Direct 2 Dealer staff has worked on award-winning creative campaigns for some of the largest automotive dealerships in the U.S.

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